Marketing your small business is the first step toward growing it. Next on the list is gaining repeat customers and cultivating customer loyalty. An effective social media strategy is essential to both of these efforts \u2013 and yet\u00a021% of small businesses\u00a0post on social media once a month or less.<\/p>\n

Whether you\u2019re tweeting, posting, or sharing, here are six ways that social media can help you boost your business:<\/p>\n

Establish your brand.\u00a0<\/strong>Think of your social media accounts as a window into your company. When someone is considering buying a product or service, they\u2019ll look at the business\u2019s social media accounts to get a better feel for their brand. Be creative and make sure that your social media presence accurately reflect your business\u2019s values and offerings. Encourage happy customers to leave reviews so new visitors or potential customers can read positive testimonials.
\nReach new customers.<\/strong>\u00a0Social media is an easy way to connect with new customers. One option is buying social media ads, which allow you to select a budget and boost your posts to relevant audiences. Of course, you don\u2019t necessarily have to pay to play. On Instagram, you can increase brand awareness by following other accounts that may be interested in your brand based on who they follow or hashtags they\u2019re using. You can also attract followers by using relevant hashtags in your own posts. Finally, you can generate followers by asking loyal customers to post about your company and mention your account in their own social media posts.
\nGain a reputation for top-notch customer service.\u00a0<\/strong>In the digital age, rather than picking up a phone to ask a question or lodge a complaint, consumers will often take to social media. Whether a customer is reaching out via a private message or a public review, it\u2019s important to respond in a timely, polite manner. Doing so can help you gain customer loyalty.
\nCommunicate important information quickly.<\/strong>\u00a0In addition to sending email updates about upcoming sales or new products to your customers, you can also notify them through social media using engaging photos or videos. Your social media accounts are also an important way to rapidly share business updates with customers during disasters and emergencies.
\nRecruit new employees.\u00a0<\/strong>Social media can even help you recruit new employees. Post job openings on\u00a0LinkedIn, which is one of the leading social media sites for professional networking. \u2013In addition, Facebook rolled out a\u00a0new job listings feature\u00a0that allows you to post openings.
\nFor more social media tips and strategies, we encourage small business owners to take our free \u201cSocial Media Marketing\u201d online course. For more small businesses resources, tools, and updates, follow SBA on\u00a0Twitter,\u00a0Instagram,\u00a0LinkedIn,\u00a0YouTube\u00a0and\u00a0Facebook.<\/p>\n

For more details on our products and services, please feel free to visit us at: <\/strong>Online Marketing Company New Delhi,<\/strong><\/a> Online Marketing Companies New Delhi,<\/strong><\/a> Best Online Marketing Company New Delhi,<\/strong><\/a> Search engine marketing New Delhi,<\/strong><\/a> Social Media Marketing New Delhi.<\/strong><\/a><\/p>\n

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Marketing your small business is the first step toward growing it. Next on the list is gaining repeat customers and cultivating customer loyalty. An effective social media strategy is essential to both of these efforts \u2013 and yet\u00a021% of small businesses\u00a0post on social media once a month or less. Whether you\u2019re tweeting, posting, or sharing, […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[30,17,26,18,29],"class_list":["post-1724","post","type-post","status-publish","format-standard","hentry","category-internet-marketing-internet-marketing","tag-best-online-marketing-company-new-delhi","tag-online-marketing-companies-new-delhi","tag-online-marketing-company-new-delhi","tag-search-engine-marketing-new-delhi","tag-social-media-marketing-new-delhi"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.webigg.com\/blog\/wp-json\/wp\/v2\/posts\/1724","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.webigg.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.webigg.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.webigg.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.webigg.com\/blog\/wp-json\/wp\/v2\/comments?post=1724"}],"version-history":[{"count":1,"href":"https:\/\/www.webigg.com\/blog\/wp-json\/wp\/v2\/posts\/1724\/revisions"}],"predecessor-version":[{"id":1725,"href":"https:\/\/www.webigg.com\/blog\/wp-json\/wp\/v2\/posts\/1724\/revisions\/1725"}],"wp:attachment":[{"href":"https:\/\/www.webigg.com\/blog\/wp-json\/wp\/v2\/media?parent=1724"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.webigg.com\/blog\/wp-json\/wp\/v2\/categories?post=1724"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.webigg.com\/blog\/wp-json\/wp\/v2\/tags?post=1724"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}