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{"id":2239,"date":"2022-08-26T06:11:52","date_gmt":"2022-08-26T06:11:52","guid":{"rendered":"https:\/\/www.webigg.com\/blog\/?p=2239"},"modified":"2022-08-26T06:11:52","modified_gmt":"2022-08-26T06:11:52","slug":"what-is-crm-2","status":"publish","type":"post","link":"https:\/\/www.webigg.com\/blog\/what-is-crm-2\/","title":{"rendered":"What is CRM?"},"content":{"rendered":"\n

Even if you\u2019ve never used a CRM<\/strong> before, you\u2019ve probably heard the term echoing through your industry. You know that many companies (including your competitors) are implementing CRM software because it saves time and drives sales.<\/p>\n\n\n\n

But what is CRM software? And what can it do for you?<\/strong><\/p>\n\n\n\n

CRM\u2014or customer relationship management<\/strong>\u2014is business software that helps individuals and teams maximize their customer communications and sales efforts.<\/p>\n\n\n\n

CRM isn\u2019t simply an address book. It empowers your team to build relationships more effectively and provide the best customer experience from evaluation to purchase and beyond.<\/p>\n\n\n\n

What can CRM do for me?<\/strong><\/h3>\n\n\n\n

When your business first started, tracking customers by email, address books and spreadsheets made sense.<\/p>\n\n\n\n

But now your company is growing\u2014and more growth means more opportunity to change how you run your business. Right now:<\/p>\n\n\n\n