Be mindful of what reviews to report for removal. It’s not advisable to always try to remove a negative review if it’s unbiased and depicts a real problem your customer faced while interacting with your business.
However, if someone leaves a biased review with no solid grounds, you should be quick enough to take the actions mentioned above.
Check out some types of reviews that you should be reporting for removal.
Prohibited and restricted content
You should remove any review that uses prohibited/restricted content and goes against global standards on what to post.
Spam and fake content
Many scammers and rival companies exploit unsuspecting prospects of another firm in a bid to hurt their competitor’s reputation. They create fake accounts and pose as their rival company, then deliberately provide poor experiences to clients in order to hurt their public perception.
That’s why it’s essential to timely purge fake content to successfully protect your business’ reputation.
Off-topic
Many people have a habit of making random bad remarks on the internet. Such individuals may choose to target your business’ profile which can hurt your business’ reputation.
Restricted content
Restricted content such as abusive or sexually explicit language and other unacceptable forms of content must be immediately reported for removal.
Sexually explicit content
Many customers may not be impressed by unnecessary sexual or obscene content. Therefore, keep your site attractive with unsullied information.
Offensive content
Content that is considered offensive to anyone on the grounds of language, race, social status and any other form of sentimental damage to must be immediately reported for removal.
Dangerous & derogatory content
It is wrong to slander your competitors. Instead, compete with ideas and product quality, not malice. Report any derogatory review.
Impersonation
The review should be authentic and genuine. Report any impersonated reviews the moment you see them.
The Impact of Negative Reviews
According to a study by ReviewTrackers, 94% of consumers admit that a negative review repelled them from a business.
You can imagine how bad it would be for your small business if a negative review led your prospects to stop buying your products and services.
Well, here are some recommended practices for you to respond to a bad Google review.
How to Respond to a Bad Google Review
- React positively rather than negatively
- Analyze the review
- Respond honestly
- Be straightforward.
- Fix the problem
- Get in touch with Google Small Business Support.
Flag Reviews Using Your Computer
Flag and fix inappropriate content
Your response to positive and negative reviews is critical for online reputation management or reputation building. Your remarks should be honest, well-researched, and unbiased.
The ideal response is to flag inappropriate google reviews and discard them to protect your online image.
According to Google, the following are a few examples of reviews that you should consider reporting for removal straightaway.
Flag inappropriate reviews
Flag dishonest and irrelevant reviews that may taint your brand’s reputation. Here’s a best practice to follow:
- Act quickly
- Have a fallback plan
Flag inappropriate photos and videos
The presence of inappropriate photos and videos in google reviews can be a big blow to your firm. Therefore, act quickly to remove them.
Flag inappropriate questions or answers
You should only be answering questions that are relevant to your business. If someone asks an inappropriate question that you may think can damage your company’s reputation, you should flag them immediately.
Here’s how to ask for review removal on Google Maps and Google Search using your computer.
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